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Health Promotion Board

Partnership opportunities

Be part of our vision in building a nation of healthy people.

Last updated 26 March 2026
People smiling and interacting during a community engagement event.

At HPB, we recognise that promoting health is a collaborative effort. While we remain steadfast in our nationwide movement towards a healthier Singapore, we understand that effective change will require a whole-of-society approach.

To achieve this, HPB actively engages with a diverse network of partners such as:

  • Commercial organisations

  • Government agencies

  • Associations

Through collaboration with our partners, we strive to shape a healthier ecosystem that makes living healthy accessible and convenient.

Collaboration opportunities

Be part of our vision in building a nation of healthy people!

Contact us at hpb_mailbox@hpb.gov.sg for collaboration opportunities. Please provide us with:

  • Your company name

  • A description of your company

  • Potential areas you would like to collaborate in

We look forward to partnering with you in shaping a healthier Singapore.

Partner Collaborations

Accessible & inclusive health journey

Group of people exercising together under a sheltered outdoor pavilion.

We believe that staying active should be convenient for everyone, regardless of their daily routines or locations.

 To make it easier for Singaporeans to lead an active lifestyle, HPB works with its many partners (e.g. more than 40 shopping malls and 4 Integrated Hubs) to increase workout locations where Singaporeans can exercise and bringing workouts right to your doorstep.

 With the support of our partners, Singaporeans now have more avenues to stay active.

Proliferation of health

Nutri-Grade label showing colour scale from A to D for beverage nutrition rating.

Beyond individual choices, HPB is working to create an environment that supports healthier living policies. These include Lower Sodium where Singaporeans are encouraged to choose lower sodium options, and Nutri-Grade for beverages, a nutrition label to help consumers identify beverages that are higher in sugar and saturated fat, promoting more informed choices.

Apart from working with our partners to educate Singaporeans on these policies, we also collaborate with manufacturing partners to adopt these policies by incorporating healthier options in their products and reformulating their products.

Together with our partners, we help the public understand that there is a large variety of healthier food and drinks readily available and within reach, be it through the ingredients they buy from supermarkets or meals they purchase outside. This way, Singaporeans are empowered to make healthier choices both at home and when they eat out.

Unlocking opportunities through holistic health & wellbeing partnership

I QUIT Health Promotion Board logo with raised hand forming the letter I.

Aside from food and physical activity, HPB also looks at other health initiatives such as mental health and smoking cessation to promote holistic health.

For example, we work with partners to educate smokers who want to quit smoking on the I Quit Programme and how it can assist them in their journey to quit smoking.

With strategic partnerships, we can amplify our efforts in the different health domains and help Singaporeans lead healthier holistic lifestyles.